Monday, Feb 1, 2010
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Debunking Word Of Mouth, (and Social Media) Bunk
John Moore (from Brand Autopsy) and I were invited to talk with Jay Ehret of The Marketing Spot. As part of his work to help small businesses, Jay asked John and I questions surrounding all the hubbub regarding Word of Mouth (WOM) and Social Media. You’ll find some helpful stuff. John is the WOM expert [...]
Topic(s): Brand Autopsy, Jay Ehret, John Moore, Remarkability, social media, talkable, The Marketing Spot, WOM, word of mouth

