smarter not harder

Brainstorming: Sponge Versus Sieve

One of the reasons we find brainstorming intimidating is that some people are better than others in squeezing ideas out of their heads. These people - while amazing because they seem to have magical powers and some conduit to divine inspiration [...]

Brainstorming: Sponge Versus Sieve

Brainstorm Brief For Better Meetings

How would you like your brainstorm and strategy meetings to be more productive and efficient? I got to thinking... we use a Creative Brief to provide background and clearly outline deliverables surrounding design projects... There should be a Brainstorm Brief to [...]

Brainstorm Brief For Better Meetings
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