Ideas Are Parasites
What is the most resilient parasite? Bacteria? A virus? An intestinal worm? An idea. Resilient, highly contagious. Once an idea has taken hold in the brain it’s almost impossible to eradicate. An idea that is fully formed, fully understood… that sticks! Right in there somewhere. [points to noggin]. Short dialogue from the 2010 movie Inception starring Leonardo DiCaprio, Joseph Gordon-Levitt …
Read MoreIn The Box Thinking With Dan Heath
The internet is like a multi-story department store… You could spend all day exploring different levels, come back the next day and find more stuff you hadn’t seen the day before. I originally missed finding this talk, but happy to share it now… Here is Dan Heath, the co-author of the must-buy book Made To Stick, speaking at the Business …
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