Tuesday, October 13, 2009
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Lessons For Adapting Quickly By “Exploiting Chaos”
Trend Hunter, Jeremy Gutsche spent time last week touring from blog to blog discussing his new book Exploiting Chaos: 150 Ways to Spark Innovation During Times of Change
Just a few topics covered include…
- On Monday, Jeremy spoke with Chris Wilson at The Marketing Fresh Peel about the importance of keeping your marketing messages: simple, direct, and supercharged.
- Tuesday, Jeremy shared with Karin at The Essential Orange the difference between a fad and a trend.
- Jon at 800 CEO Read Blog shared an interview from Toronto-based CityTV’s Breakfast Television program.
- Thursday, Jeremy gave his recipe for frog soup to Renee at Innoblog.
- Finally, John at Brand Autopsy closed the tour on Friday with one of his patented slideshare presentations featuring “money quotes” from the book.
| Site | Date |
|---|---|
| The Marketing Fresh Peel Chris Wilson |
Mon. Oct 5 |
| The Essential Orange Karin Koonings |
Tue. Oct 6 |
| 800 CEO Read Todd Sattersten |
Wed. Oct 7 |
| Innosight | Innoblog Renee Hopkins |
Thur. Oct 8 |
| Brand Autopsy John Moore |
Fri. Oct 9 |
Still not sure if you’re ready to buy the book? Get the first chapter of the book for free at the Exploiting Chaos website.
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- “This One Time At Brand Camp” Tour Summary
- “Brand Gap” and “Zag!” Author Marty Neumeier’s New Book “The Designful Company” On Virtual Tour
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