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In The Box Thinking With Dan Heath

The internet is like a multi-story department store… You could spend all day exploring different levels, come back the next day and find more stuff you hadn’t seen the day before.

I originally missed finding this talk, but happy to share it now… Here is Dan Heath, the co-author of the must-buy book Made To Stick, speaking at the Business Innovation Factory collaborative innovation summit in 2007 (and posted to the interweb in 2008).

Dan shares his take on in the box thinking. I know you’ll enjoy it.

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