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Creating Marketing Plans that Get Buy-In from Bosses and Create Buyers from Consumers

CrackerJack Marketers, John Moore and I, will be sharing secrets, tips, and techniques we’ve learned as retail marketers in creating the most effective marketing plans.

Crafting a CrackerJack marketing plan isn’t easy. Your boss wants a plan that’s going to meet or exceed business objectives AND be embraced by internal departments within your organization. Your boss’s boss demands a plan that drives higher sales and increases traffic. And your customers desire better products and experiences at lower prices. In this webinar you will learn how to accomplish all of that and more.

In our Creating Marketing Plans that Get Buy-In from Bosses and Create Buyers from Consumers webinar – among other lessons – you’ll learn how to:

  • Get Built-In Buy-In from within your company.
  • Weave your plan out of “Kevlar,” making it bullet proof to departmental critiques.
  • Convey “overt benefits” to customers and potential customers.
  • Use “backcasting” to develop short-term tactics leading to long-term impact.
  • Use a CrackerJack Marketer approved Marketing Plan Template
Cost: $4,000* (MEGA discount available. Read below.)
Date: Wednesday, August 31
Time: 12 noon – 1:00 PM (EST)
Registration: Click To Register!
* Use the discount code: CRACKERJACK and receive a 99% discount and pay only $40.00

All attendees will receive a battled-tested CrackerJack Marketing Plan template, a detailed PDF summary of the webinar, and an overall boost in confidence.

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