I couldn't resist posting this TV ad from Jeep... Part of their "Have fun out there" campaign. And you can see... what's more fun than playing in a sandbox? (I can tell you, nothing is better than that!)

Their vehicles are four-wheeling in a huge sandbox. Equipped with oversized steam shovel, pails, plastic shovels, rakes and sand sifters.

Here's a shot of the creative from the website...