Meatball Sundae Virtual Book Tour with Seth Godin Concludes at 800-CE0-READ

with Todd Sattersten
Todd provides a 30-minute spoken mp3 conversation with Seth with more details about Meatball Sundae. Some great nuggets.
800-CEO-READ has also pointed out a ChangeThis Manifesto entitled Marketing Mismatch: When New Won't Work with Old. It's a compilation of thoughts Seth shared as he was building up to the launch of Meatball Sundae.
Here's a direct link to the Marketing Mismatch manifesto.
Enjoy.

