Idea Sandbox: Table of Contents v. 1.5
From the moment the spark of Idea Sandbox was sketched on a napkin... I have shared the behind-the-scenes, remained transparent, and have adopted an 'open source' approach. I've enjoyed sharing as I go... And it has proven that more brains are better than one...
In that same spirit... I'm sharing another work in progress... an updated version of the Idea Sandbox platform...
These are the services, products, and key topics at the core of Idea Sandbox.
My metaphor is a Table of Contents... If I were to publish the Idea Sandbox: The Book, this may be how the content would lay out...
As always... this is a work in progress.
As always... your thoughts are very welcome.
Table of Contents (10 Oct 06)
1. Creativity
- tips/techniques/discussion (Sand for Your Inbox)
- in problem solving/innovation process (see Innovation below)
- measuring and improving creativity
- importance of having the right:
- people (expertise) and creative leadership,
- place (conducive & creative space), and
- things (tools/process)
- asset-based thinking
2. Customer Experience
- putting the customer first
- focus on all of the touch points
- retail/restaurant environment
3. Meaningful Marketing
- being remarkable / remarkability
- substance first, then sizzle
4. Innovation
- Discussion
The Process
a. monitor
- trend spotting sources
- following trends
- suggested tools, reading, and resources (monitor: wiki)
b. anticipate needs
- noticing change, knowing what to do with it
- suggested tools, reading, and resources (anticipate needs: wiki)
c. identify needs
- focus on the problem, not the symptoms
- how to frame your problem/opportunity
- suggested tools, reading, and resources (identify needs: wiki)
d. generate ideas/brainstorming [has its own category - see 5]
e. evaluate/decision making [has its own category - see 6]
f. champion/being a champion
- how to lead others
- organizational change
- how to sell/pitch your ideas
- presentation skills
- Brand Called:YOU
- suggested tools, reading, and resources (champion: wiki)
g. implementation
- suggested tools, reading, and resources (implementation: wiki)
5. Brainstorming
- how to generate ideas, techniques and tips (as an individual/in a group)
- suggested tools, reading, and resources (generate ideas: wiki)
6. Decision Making
- how to select the best ideas to solve the right problem (as identified the 'identify need' step)
- suggested tools, reading, and resources (decision making: wiki)
7. Branding & Identity
I. Appendix
Additional Business Resources/Tools (to avoid Wheel Reinventing)
- Recommended Reading / Resources
- Tips, Tools, Techniques, Templates
- Jargon Buster (glossary of terms)
