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Author Archive for: ‘Paul’

  • Now Is When You’re Waiting For

    Many of us have been waiting for the right moment. The right moment to… ask the boss for a raise; find a job that’s more satisfying; pitch your new product idea; propose; start writing your book; launch your own blog; suggest that better way of …

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  • How To Drive Sales – The Basics

    Ah… “Drive Sales.” Is there a company that doesn’t have “sales driving” as a key strategy? It can’t be much simpler than a choice of three levers. (1)Find New Customers Create a New Market with a new product or service, or Go deeper with your …

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  • Childlike Creativity

    At Idea Sandbox we talk a lot about being childlike and using your imagination… how solving problems is about creativity and how creativity is driven by your ability to imagine new ideas… I found this interesting bit about being more like a child in Rob …

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  • Begin At The End, For Better Strategy

    One of the best starting points for a strategy session is at the end of it. Starting by clearly expressing what the end results should be, serves as a clear target for participants to aim for. I’m talking about more than the objective, but what …

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  • How To Be The Champion

    As my high school history teacher Tom “Moto” Pile used to challenge we students: He used to goad… Do you have what it takes? Do you have MOX….ie?! Are you gonna suck it up, or are you too LA…zy!? You gotta have GUMP…shun! You gotta …

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  • Orienteering

    5 Clever Business Lessons From The Sport Of Orienteering

    Ever heard of Orienteering? Orienteering is an outdoor sport where you have to figure out where to go based on figuring out where you are. Running a business in today is a lot like Orienteering. I figure there are Orienteering lessons we can apply to …

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  • Sponge Vs Filter1

    Brainstorming: Sponge Versus Sieve

    One of the reasons we find brainstorming intimidating is that some people are better than others in squeezing ideas out of their heads. These people – while amazing because they seem to have magical powers and some conduit to divine inspiration – make the rest …

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  • Productive or Active?

    This sticky note has been stuck to my computer monitor for a while. Now I have a smaller note that states “busy ≠ productive.” Often we’re merely active in what we’re doing. Activity feels busy. But it’s not necessarily productive. Are you keeping yourself busy …

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  • Participants versus Attendees

    I don’t think I’ve shared this story with you. One of my great bosses at Starbucks marketing used the expression, “The price of admission is participation.” What she meant was, if you want the privilege of being in the meetings the price you paid was …

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  • The Five Stages Of Idea Acceptance

    The book What A Great Idea! 2.0 by Chic Thompson is chock full o’ bits of wisdom that help with creativity and creating new ideas. One bit Chic writes about, is how new ideas are often struck down with “killer phrases.” These phrases reflect the …

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