What’s Your Red Rubber Ball?
Jeep "Sandbox" Have Fun Out There TV Spot
I couldn't resist posting this TV ad from Jeep... Part of their "Have fun out there" campaign. And you can see... what's more fun than playing in a sandbox? (I can tell you, nothing is better than that!) Their vehicles are [...]
Idea+Action=Initiative
My Genius, My Guinness.
What appears to be a coaster with printing gone wrong... Am I drunk already? Is actually an optical illusion/secret messages that uses a Guinness glass as a decoder. What a brilliant idea, BBDO! Thanks to Darrin at BrandingFire Blog for finding [...]
Ben Franklin on Remarkability
Super Bowl Ads, From Amsterdam
It's listed in the official handbook of marketers, that for at least 36 hours after the Super Bowl, you must work as many references into your daily speaking and writing as possible. I didn't have the benefit of being able to [...]
Starbucks and the “Aroma First” Rule
Starbucks announced it is going to stop selling heated sandwiches as the smell interferes with the scent of the coffee. Gutsy move. Killing a significant cash contributor in the name of experience takes moxie. But it is the right thing to [...]